Shanghai Fashion Week ignites the spark: Emerging from their debut collaboration, adidas Originals and Edison Chen unveil their first global footwear drop – the CLOT Superstar by Edison Chen. This partnership marks the beginning of a new era, where iconic legacies intertwine to redefine cultural exchange and ignite creative innovation.
A fresh interpretation, a timeless legacy: Edison Chen infuses his artistic vision and design expertise into the classic adidas Originals silhouette, creating the CLOT Superstar. This isn’t just a shoe; it’s a call to embrace your authentic self, effortlessly and boldly. As the first step in bridging Eastern and Western cultures, the CLOT Superstar reflects Chen’s artistic journey, embodying a spontaneous and effortless vibe throughout its design and the accompanying campaign.
Crafted with elegance, infused with innovation: The CLOT Superstar captures the essence of classic suiting with its refined details and premium materials. The iconic shell toe gets a makeover, featuring meticulously hand-stitched ridges in luxurious leather. The reimagined midsole and outsole boast a unique ripple effect, a visible EVA wedge, and a beautiful leather welt, adding a touch of modern sophistication. Available in a timeless White with contrasting black stitching and logo details, the shoe exudes understated elegance.
Beyond the footwear: A captivating journey: More than just a product drop, adidas Originals and Edison Chen invite you into the “House of Edison Chen.” This immersive campaign welcomes you to a world where effortless elegance meets heritage, connection reigns supreme, and the thrill of discovery awaits. Witness Edison’s transformation from streetwear icon to cultural catalyst as the campaign unfolds. Beginning on the streets, it transitions into a speakeasy lounge, where captivating personalities like Jung Woo, Chris Severn, Joyce Wrice, Brent Faiyaz, and DPR Ian guide you on an unforgettable adventure. The journey culminates with a first-person reveal: Edison himself, the architect behind this diverse gathering of culturally aligned individuals.
Embrace your cultural journey, step into originality: As you embark on your own cultural exploration, the CLOT Superstar by Edison Chen becomes your companion. Crafted for those who dare to be original, this shoe is more than just a statement piece; it’s an invitation to embrace your individuality and celebrate cultural exchange.
Ready to join the movement? Stay tuned for the official release date and get ready to step into the world of the CLOT Superstar by Edison Chen.
