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Pure Life. It means savouring life and shaping it to your own expectations. Not bound by place or time, but always connected to the world. So life and work carry on – but with one difference: You decide where and when. That new sense of independence has now been translated into a fragrance: Porsche Design Pure Life. Thrilling. Enthralling. Sensual. The perfect expression for a man who lives – and loves – that freedom. Confident and composed.